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About us

About Us: Our Mission and Vision

Willow exists to create a safe, accessible support system for university and college students. We make it easier to reach qualified counsellors, trained peers and reliable mental health guidance in a private, respectful setting, helping students seek support before challenges become overwhelming.

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Built for campus life

Support that fits around lectures, exams and everything in between.

  • Confidential by design
  • Licensed, supervised counsellors
  • Free trained peer support
  • Online or in person
  • Financial help available

Why we exist

Help early, privately and without judgement

Our mission

To create a safe and accessible support system where every university and college student can ask for help early, privately and without judgement. We connect students with professional counselling, trained peer support and practical wellbeing resources so that cost, stigma or uncertainty never has to become a barrier to care.

Our vision

A campus community where mental health support is trusted, inclusive and as easy to access as any other essential student service; where seeking help is viewed as a strength, and no student has to carry difficult experiences alone.

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Illustrative photo

How we work

Trained, supervised and honest about our limits

Training & supervision

Counsellors are registered and clinically supervised. Peer counsellors complete accredited listening, safeguarding and confidentiality training and meet a supervisor regularly.

How we behave

Confidential by default, respectful always, and honest about our limits. We tell you what we can and cannot do before you share anything.

Our promises

The promises we hold ourselves to

  • We collect the least information we can, and delete it when it is no longer needed.
  • We never publish student names, appointments or conversations.
  • We explain confidentiality — and its limits — in plain language before you share.
  • We keep a route to support open even if you cannot pay.
Read our privacy commitment

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